{"id":174,"date":"2025-10-17T17:35:22","date_gmt":"2025-10-17T17:35:22","guid":{"rendered":"https:\/\/www.iablueprint.com\/blog\/?p=174"},"modified":"2025-11-06T17:55:53","modified_gmt":"2025-11-06T17:55:53","slug":"hiring-an-virtual-executive-assistant-could-be-your-greatest-competitive-advantage","status":"publish","type":"post","link":"https:\/\/www.iablueprint.com\/blog\/hiring-an-virtual-executive-assistant-could-be-your-greatest-competitive-advantage\/","title":{"rendered":"Hiring an Virtual Executive Assistant Could Be Your Greatest Competitive Advantage"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">What is an hour of your time worth to your company?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Last week, how much time did you spend doing work valued at $25 to $40 per hour? (This includes things like answering emails, booking your own travel, scheduling, data entry, or organizing files.)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you said more than 8\u201310 hours, it\u2019s time to hire an executive assistant. Period. That\u2019s your decision trigger.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For most small business owners, it takes a crisis moment to start working smarter. They\u2019re spending many hours each week on time-consuming tasks, with little time for the things that can move the business forward. They know they need to do something or they\u2019ll stagnate, but they have no idea how to find the time to make it happen.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, why hire an executive assistant?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most small businesses struggle to keep up with the workflow coming in. That\u2019s a big part of why <\/span><a href=\"https:\/\/www.inc.com\/michelle-seiler-tucker\/70-percent-of-all-businesses-fail-make-sure-yours-isnt-one-of-them.html\"><span style=\"font-weight: 400;\">70% of small businesses fail<\/span><\/a><span style=\"font-weight: 400;\">. Leaders <\/span><a href=\"https:\/\/www.uschamber.com\/co\/start\/strategy\/why-small-businesses-fail\"><span style=\"font-weight: 400;\">resist delegating tasks<\/span><\/a><span style=\"font-weight: 400;\">, trying to do everything themselves \u2014 one of the top three reasons why small businesses often can\u2019t keep up with their growing demands. Those who make it work nights and weekends, devoting far more time than they would if they worked for someone else. Only a small portion end up in a better position \u2014 in terms of finances and quality of life \u2014 by owning a business. Most of this comes down to time-management, <\/span><a href=\"https:\/\/www.iablueprint.com\/the-leadership-skill-most-founders\/\"><span style=\"font-weight: 400;\">learning to delegate<\/span><\/a><span style=\"font-weight: 400;\">, and making the right hires.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Benefits of an Executive Assistant<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Thoreau said, \u201cThere are a thousand hacking at the branches of evil to one who is striking at the root.\u201d Too often, we spend all our energy trying to fix results or symptoms, instead of going to the root and fixing what happened there.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The root here is the business owner, who needs to take control of their schedule by making smart choices. The results will reverberate throughout the organization.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some typical outcomes that leaders see when they hire an executive assistant:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Better attention to detail and accuracy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More efficient scheduling<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improved team alignment<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strengthened credibility and professionalism<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ability to focus on strategic planning, leadership, and growth.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Hiring someone to free up an executive\u2019s time can make a massive difference in the company\u2019s success. The executive assistant won\u2019t just be handling tedious tasks \u2014 they\u2019ll be giving back time to the leader for the things that move the business forward. And they\u2019ll help you <\/span><a href=\"https:\/\/www.iablueprint.com\/building-a-foundation-of-trust-with-new-clients\/\"><span style=\"font-weight: 400;\">build trust with clients<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good executive assistant is a time-management wizard. They also handle duties that take careful thought, planning, and oversight, making them a tremendous asset to your organization.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What Tasks Do You Need an <\/span><span style=\"font-weight: 400;\">Executive Assistant to Handle?<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-176\" src=\"https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-735x490.jpg\" alt=\"\" width=\"735\" height=\"490\" srcset=\"https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-735x490.jpg 735w, https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-1000x667.jpg 1000w, https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-435x290.jpg 435w, https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-768x512.jpg 768w, https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-1536x1024.jpg 1536w, https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-2048x1365.jpg 2048w, https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/pexels-alex-green-5699475-1568x1045.jpg 1568w\" sizes=\"auto, (max-width: 735px) 100vw, 735px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><a href=\"https:\/\/www.pexels.com\/photo\/crop-faceless-multiethnic-interviewer-and-job-seeker-going-through-interview-5699475\/\"><i><span style=\"font-weight: 400;\">Image source<\/span><\/i><i><\/i><\/a><\/p>\n<p><span style=\"font-weight: 400;\">An executive assistant can greatly increase your efficiency by letting you focus on your core priorities. Let\u2019s explore how this works.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Tasks an Executive Assistant Typically Handles<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">An executive assistant usually takes care of a range of tasks like these:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Managing your email inbox, responding promptly and professionally to requests<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Coordinating your calendar (and optimizing it for productivity)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Planning your travel and sharing detailed itineraries<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Preparing meeting agendas and talking points<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Taking notes during meetings<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Managing files, using a well-organized system\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Drafting and formatting documents<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Managing personal tasks, like appointment-setting<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Drafting internal communications<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Producing expense reports<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Because organization is their superstrength, a virtual executive assistant will probably do many of these tasks better and more efficiently than you would. In some cases, an EA can also act as a project coordinator, sending out deadline reminders and ensuring people complete tasks on time. An EA may also compile research and write briefs or talking points on key topics. As the EA grows more familiar with your work, they\u2019ll be poised to take on responsibilities like these.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Using the Delegation Focus Matrix to Protect Your Time<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Here\u2019s how to assess whether it\u2019s time for an executive assistant.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Quantify how many hours per week you\u2019re spending on those lower-level tasks, like the ones on the list above.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Identify the bottlenecks \u2014 the tasks on your plate that aren\u2019t getting resolved in a timely way.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Define the top one or two responsibilities that deliver the greatest value, like securing partnerships and sales, making key hires, outlining strategic plans, leading your team, and personal growth work.\u00a0<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Then, you can block out time first for the things that add the greatest value.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In <\/span><i><span style=\"font-weight: 400;\">The 7 Habits of Highly Effective People<\/span><\/i><span style=\"font-weight: 400;\">, Stephen Covey presents a framework for evaluating the urgency vs. importance of tasks. This 4-quadrant matrix helps leaders assess which tasks to offload and prioritize. Dan Martell provides a similar matrix for prioritizing your taskload. I\u2019ve developed a hybrid between the two that we use with our clients.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-177\" src=\"https:\/\/www.iablueprint.com\/blog\/wp-content\/uploads\/2025\/10\/1.png\" alt=\"\" width=\"411\" height=\"469\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This framework will guide you in how to protect your time by minimizing interruptions and busy work. As you look at your taskload, consider which quadrant each one falls into. Basically, you want to be removing everything that falls into the left two quadrants from your to-do list. That could mean automating it, delegating it to an assistant, or hiring a new staff member for tasks in specialized areas like sales or accounting.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ask yourself these questions as you review the tasks on your plate:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can it be easily automated? Using intake forms, email templates, and CRM workflows can make some repetitive tasks effortless.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can you easily train someone else to do it just as well (or almost as well) as you? And since your EA will be able to devote more focus to it than you can, they might even do it better. HR tasks, sales, accounting, and marketing are a few examples.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Does it require your unique gifts and have a huge impact on the business? Protect your time for these activities. Things like launching strategic partnerships, negotiating with vendors, and developing your vision and overarching plans for the year fall into this category.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Will it enhance your skills as a leader over the long-term? Self-investment activities aren\u2019t urgent, but they shape your ongoing growth and leadership.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Before pairing clients with a virtual executive assistant, we ask them a few discovery questions to define their exact needs. We ask about their top 1\u20132 contributions to the business, so they can plan their schedule around those needs. Then, we help them identify the 3 tasks they most need to offload in order to make that happen.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Why I Hired a Virtual Executive Assistant<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">I know from experience what a difference hiring an executive virtual assistant can make. In my company, I was trying to build a social media presence, develop promotional materials, and handle a broad range of other tasks. I\u2019d become the bottleneck holding us back.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I needed to protect my time for high-level sales and marketing duties \u2014 for being the face of the company, building relationships with key clients, growing my leadership skills, and guiding the team to success. So, I hired a marketer to help create a streamlined plan.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It was a good plan, but I still felt a bit deflated. How on earth would I find time to carry it out? I was still the bottleneck.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s when I knew I had to hire an executive virtual assistant. And it was hands-down the best decision I could\u2019ve made. Since then, I\u2019ve been able to spend 80% of my time on high-level duties. My executive assistant, Xie, maintains the content calendar and handles countless other tasks. In turn, I\u2019ve gained back many hours each week for core activities, which has made a massive difference by letting us successfully expand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A virtual executive assistant can be a leader\u2019s greatest asset. It\u2019s not just about the tasks they handle \u2014 it\u2019s about the time you get back for what delivers the most value. And by keeping you well-organized and responding promptly to clients, a virtual executive assistant will help project an image of professionalism. That\u2019s why hiring an executive assistant won\u2019t just save you time \u2014 it can be a true game-changer for your business.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Wondering, \u201cShould I hire an executive assistant?\u201d Or do you want a more in-depth understanding of how a virtual executive assistant can strengthen your business? Let\u2019s <\/span><\/i><a href=\"https:\/\/www.iablueprint.com\/contact\/\"><i><span style=\"font-weight: 400;\">schedule a call<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">. We\u2019ll walk through some introductory questions that will help us get to know you and your needs. Along the way, you\u2019ll learn how an executive assistant can give you back time for the things that deliver the greatest value.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn why hiring a virtual executive assistant is the best way to recover your time for high-level duties. By working with an executive assistant, you can focus on core priorities that grow the business.<\/p>\n","protected":false},"author":3,"featured_media":178,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-beaux-pilgrim","entry"],"_links":{"self":[{"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/posts\/174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/comments?post=174"}],"version-history":[{"count":3,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/posts\/174\/revisions"}],"predecessor-version":[{"id":203,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/posts\/174\/revisions\/203"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/media\/178"}],"wp:attachment":[{"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/media?parent=174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/categories?post=174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iablueprint.com\/blog\/wp-json\/wp\/v2\/tags?post=174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}